Книги жанра Зарубежная деловая литература

Companies like Facebook and Twitter have redefined social interaction. But what if “machines” like automobiles, bicycles, health monitors, a…

Smart insight and best practices for achieving sales excellence in any market The proverbial 800-pound gorilla is the monster in the room th…

A no-nonsense guide to driving performance while still maintaining a great place to work Leadership Isn't For Cowards offers straightforward…

Today's shoppers go online to research locations, compare prices or read reviews before they go to a store, and as soon as they are back hom…

This is the most complete change methodology we have found anywhere." – Pete Fox, General Manager, Corporate Accounts, Microsoft US In these…

This refreshingly simple, practical guide demonstrates how brand management can boost business performance. It is the ideal inspiration for …

Co-authored by two respected authorities on hedge funds and asset management, this implementation-oriented guide shows you how to employ a r…

Praise for VIRTUAL TEAM SUCCESS «There's no school for this yet, but when the first is established, Virtual Team Success: A Practical Guide …

Since I wrote the Foreword for the second edition of this book, risk management processes have become much more widely used, but controversy…

For more than a decade, emerging markets have proved one of the most exciting areas of investment, but the sector has not been without its d…

The value-at-risk measurement methodology is a widely-used tool in financial market risk management. The fifth edition of Professor Moorad C…

Is it possible that the way to win in business is to give employees exactly what they want? Yes. As RESPECT reveals, managers and organizati…

Praise for Leading Organization Design «Designing organizations for performance can be a daunting task. Kesler and Kates have done an admira…

The recent financial crisis brought to light many of the misunderstandings and misuses of exotic derivatives. With market participants on bo…

The importance of emotional intelligence as a critical factor in personal and business success is now well established. Emotional Intelligen…

Praise for The IABC Handbook of Organizational Communication «Looking to expand your professional abilities? Learn new skills? Or hone your …

Now in its 7th edition, Marketing Plans is a highly renowned international bestseller. The book has been thoroughly revised, and every chapt…

Strategies for managing the real Generation Y A new generation of workers is forcing employers to rethink the workplace. Generation Y, or Mi…

Credit derivatives have been instrumental in the recent increase in securitization activity. The complex nature and the size of the market h…

Accountants and financial managers are often the first professionals to realize that a financial problem exists within a corporation but mus…