Книги жанра Зарубежная деловая литература
Predicting Market Success. New Ways to Measure Customer Loyalty and Engage Consumers With Your Brand
Robert Passikoffмаркетинг, PR, реклама, зарубежная деловая литература, классический маркетинг, управление маркетингомPraise for Predicting Market Success «Predicting Market Success has come at the right time for major companies. The value of understanding t…
Praise for Predicting Market Success «Predicting Market Success has come at the right time for major companies. The value of understanding t…
Peter Normanзарубежная деловая литература, корпоративные финансы, финансовый менеджмент
Clearing houses, or CCPs, were among the very few organisations to emerge from the global financial crisis with their standing enhanced. In …
Clearing houses, or CCPs, were among the very few organisations to emerge from the global financial crisis with their standing enhanced. In …
Itzhak Gilboaэкономика, зарубежная деловая литература, гуманитарные и общественные науки, управление бизнесом, микроэкономика, книги по экономике
Making Better Decisions introduces readers to some of the principal aspects of decision theory, and examines how these might lead us to make…
Making Better Decisions introduces readers to some of the principal aspects of decision theory, and examines how these might lead us to make…
Richard Barrasнедвижимость, зарубежная деловая литература
The global economic crisis of 2008 was precipitated by a housing market crash, thus highlighting the destabilizing influence of the property…
The global economic crisis of 2008 was precipitated by a housing market crash, thus highlighting the destabilizing influence of the property…
Sarah Lewisзарубежная деловая литература
Positive Psychology at Work brings the fields of positive psychology and appreciative inquiry together for the first time to provide leaders…
Positive Psychology at Work brings the fields of positive psychology and appreciative inquiry together for the first time to provide leaders…
Paul Sparrowзарубежная деловая литература, управление бизнесом
From the mid-1980s to the turn of the 1990s the international HR field was considered to be in its infancy. There continues to be both an ev…
From the mid-1980s to the turn of the 1990s the international HR field was considered to be in its infancy. There continues to be both an ev…
Karan Bilimoriaмалый и средний бизнес, зарубежная деловая литература
'Every bit as good as the beer itself.' Sir Richard Branson From selling the first cases of Cobra out of the back of a battered old Citroen …
'Every bit as good as the beer itself.' Sir Richard Branson From selling the first cases of Cobra out of the back of a battered old Citroen …
Sona Blessingзарубежная деловая литература
In the aftermath of the financial crisis, investors are searching for new opportunities and products to safeguard their investments for the …
In the aftermath of the financial crisis, investors are searching for new opportunities and products to safeguard their investments for the …
Morry Morganзарубежная деловая литература, техника продаж, управление продажами
This book is a complete sales and negotiating guide for mainland China and includes practical and measurable techniques that have been teste…
This book is a complete sales and negotiating guide for mainland China and includes practical and measurable techniques that have been teste…
Daniel Sloanзарубежная деловая литература, управление бизнесом
How Nintendo reclaimed its spot at the top of one of the world's most competitive industries Nintendo was once the dominant force in home vi…
How Nintendo reclaimed its spot at the top of one of the world's most competitive industries Nintendo was once the dominant force in home vi…
Laurie Youngзарубежная деловая литература, техника продаж, управление продажами
This book, written by a senior marketer with over thirty years experience of using marketing techniques and concepts, sets out to describe, …
This book, written by a senior marketer with over thirty years experience of using marketing techniques and concepts, sets out to describe, …
Philip Sheldrakeзарубежная деловая литература
Media has most definitely evolved, as have the ways in which we contemplate, design, communicate and execute strategy. And rather than techn…
Media has most definitely evolved, as have the ways in which we contemplate, design, communicate and execute strategy. And rather than techn…
Satyajit Dasзарубежная деловая литература, корпоративные финансы, финансовый менеджмент
A definitive cultural history of high finance from one of the industry's most astute analysts Written by internationally respected financial…
A definitive cultural history of high finance from one of the industry's most astute analysts Written by internationally respected financial…
Michael J. Dunneзарубежная деловая литература, управление бизнесом
How could one company—General Motors—meet disaster on one continent and achieve explosive growth on another at the very same time? While Gen…
How could one company—General Motors—meet disaster on one continent and achieve explosive growth on another at the very same time? While Gen…
Nicole Matejicмаркетинг, PR, реклама, зарубежная деловая литература, классический маркетинг, управление маркетингом
Avoid becoming a #PRFail with a solid social media strategy Social Media Rules of Engagement guides you in the development of a bullet-proof…
Avoid becoming a #PRFail with a solid social media strategy Social Media Rules of Engagement guides you in the development of a bullet-proof…
Emanuel Dermanзарубежная деловая литература, корпоративные финансы, финансовый менеджмент
Emanuel Derman was a quantitative analyst (Quant) at Goldman Sachs, one of the financial engineers whose mathematical models became crucial …
Emanuel Derman was a quantitative analyst (Quant) at Goldman Sachs, one of the financial engineers whose mathematical models became crucial …
Kate Burtonмалый и средний бизнес, зарубежная деловая литература
The secrets to reclaiming your personal life and enriching your professional life—for the overstretched, overworked, and overanxious With th…
The secrets to reclaiming your personal life and enriching your professional life—for the overstretched, overworked, and overanxious With th…
Chester Dawsonзарубежная деловая литература
A behind-the-scenes look at Lexus’s surprising twenty-year success story—in a revised new edition In the 1980s, German brands BMW and Merced…
A behind-the-scenes look at Lexus’s surprising twenty-year success story—in a revised new edition In the 1980s, German brands BMW and Merced…
Джеймс Кузесзарубежная деловая литература
What do you call something that has endured through nearly 30 years of practice and the scrutiny of research? “The Truth!” —Ken Blanchard, b…
What do you call something that has endured through nearly 30 years of practice and the scrutiny of research? “The Truth!” —Ken Blanchard, b…
Бернард Маррзарубежная деловая литература, управление бизнесом
A complete guide to using KPIs to drive organisational performance Is your business on track to achieve success? Key Performance Indicators …
A complete guide to using KPIs to drive organisational performance Is your business on track to achieve success? Key Performance Indicators …































