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David Taylor's third book lifts the lid on why so many brand visioning projects end in failure: an overly theoretical and complex approach h…

This inclusive guide to Modernist literature considers the ‘high’ Modernist writers such as Eliot, Joyce, Pound and Yeats alongside women wr…

The latest edition goes beyond ho-hum analysis techniques and provides concrete problem solving. The text is sprinkled with real-world probl…

As more than 90% of spending on the Internet comes from brick and mortar companies it is these operations that will form the client base for…

Joseph A. Schumpeter (1883-1950) is one of the most celebrated authors on the economics and sociology of the twentieth century. Richard Swed…

From Ingrid Bens, the author of the best-selling book Facilitating with Ease!, comes the next-step resource for project leaders, managers, c…

Improving Health through Nursing Research is a practical guide to research and research utilisation in nursing. The book draws upon internat…

Share This is a practical handbook to the biggest changes taking place in the media and its professions by the Chartered Institute of Public…

As a co-founder of Symbian and former executive of Psion Software, David Wood has been actively involved in well over 100 smartphone develop…

You don’t have to be gifted to be a great credit collector. All you need is a desire to learn from the best.. . . and that’s the level of ex…

While not attempting to train readers as professional economists, this book aims to provide a secure grounding in the theory and practice of…

The study of nutritional supplements has become increasingly important within orthodox establishments throughout the world, and as the marke…

Using findings from one study in particular, but including evidence from a wide range of studies over the past 10 years, Excessive Crying in…

Treats studies, primarily in human populations, that show casual effects of certain agents, procedures, treatment or programs. Deals with th…

The accessible guide to the principles behind new, more targeted drug treatments for cancer Written for anyone who encounters cancer patient…

Evidence-based Pediatric Infectious Diseases is a practical guide to the diagnosis and management of childhood infections in clinical practi…

This two-volume handbook offers a thorough treatment of the concepts and theoretical developments concerning how to apply cultural knowledge…

The goal is to provide a comprehensive reference book for the preclinicaldiscovery and development scientist whose responsibilities span tar…