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In this pathbreaking book, one of the world’s leading analysts of globalization and global governance confronts the failures of internationa…

Trajectory Management: * moves away from the 'one true way' approach put forward by many business gurus * argues that the search for best pr…

Loose-Fit Architecture: Designing Buildings for Change September/October 2017 Profile 249 Volume 87 No 5 ISBN 978 1119 152644 Guest-Edited b…

Today’s new breed, eXtreme projects are different. They feature high speed, high change, high complexity, high risk, and high stress. While …

The whole world is witnessing radical economic changes. Traditional markets are stagnating; global markets are emerging. Business processes …

Property derivatives have the potential to revolutionize real estate – the last major asset class without a liquid derivatives market. The n…

Kick up your training sessions a notch! If you want to make group learning more fun and effective, this is the resource for you. Training ex…

This book takes stock of the state of the question on innovation in a particular area of education and training. But for this it must be not…

The days of the image brands are over, and ‘new marketing’ has gone mainstream. The world’s biggest companies are pursuing a post-advertisin…

This book provides a clear practical introduction to shareholder value analysis for the marketing professional. It gives them the tools to d…

There has been an explosion of interest in the field of neuroendocrinology over the last twenty years with the discovery of neurohormones re…

A unique resource on sleep medicine Written by contemporary experts from around the world, Sleep: A Comprehensive Handbook covers the entire…

In this first book to cover model systems, molecular mechanisms and clinical trials all in one volume internationally renowned scientists an…

CRM today is much like BPR in the 1990s. It is the strategy of the 21st century. Everyone is jumping on the bandwagon, but few are doing it …

This book explores the increasingly important topic of brand building within the one-to-one concept. It explains how to achieve what all mar…

Because of the Internet and globalization, the fast moving consumer goods market has been turned on its head and made more competitive than …

A practical retirement planning resource for engineers, scientists, and mathematicians In 1995, Dr. Mike Golio, an electrical engineer, beca…

Simplify Your Landlord Experience with Smart Strategies and Smarter Tools “Without Landlording on Autopilot, I doubt I would have ever succe…

Are global city office markets inherently unstable? This examination of office markets in major world cities analyses the flows of capital t…

The way we relate to brands has changed. Once, brand management was about doing things to people, and choices were made by brand managers no…