How to create a company that not only sustains, but surpasses-that moves beyond the imperative to be «less bad» and embrace an ethos to be «all good» From the Inspired Protagonist...
One positive side-effect of the recent financial market meltdown that toppled giant, century-old institutions and cost millions their jobs is that it created a strong desire among...
An accessible, thoroughly engaging look at how the economy really works and its role in your everyday life Not surprisingly, regular people suddenly are paying a lot closer attenti...
AARP Digital Editions offer you practical tips, proven solutions, and expert guidance. One positive side-effect of the recent financial market meltdown that toppled giant, century-...
Learn the rules to building loyal (and lucrative) digital followings Renegades Write the Rules reveals the innovative strategies behind the social media success of today’s top cele...
Harness «Code Halos» to gain competitive advantage in the digital era Amazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Googl...
A proven approach to revenue-generating marketing and client development Professional Services Marketing is a fully field-tested and research-based approach to marketing and client...
Enhance business performance by using sustainability for competitive advantage The Future of Value reveals what it takes for companies to grow and outperform the competition in tod...
An essential guide for leaders who want to use social media to be «open» while maintaining control «Be Open, Be Transparent, Be Authentic» are the current leadership mantras-but co...
The benchmark book on to the effects and implications of social media on our daily lives, and how businesses can harness its power Socialnomics is an essential book for anyone who...