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The leading guide to real-time systems design-revised and updated This third edition of Phillip Laplante's bestselling, practical guide to b…

This title describes the state of the art in all areas of spatial marketing, discussing the various constituents which make up the geography…

Population ecologists study how births and deaths affect the dynamics of populations and communities, while ecosystem ecologists study how s…

Be Prepared to Lead in the Moment: Assess, think, and respond on-the-spot Impromptu shows leaders how to think on their feet and respond elo…

Edited by major contributors to the field, this text summarizes current or newly emerging pulsed laser deposition application areas. It span…

Get a new perspective from the ‘other half’ of macroeconomics The failure of the vast majority of economists in government, academia and the…

Apples, Insights and Mad Inventors is a collection of timeless, thought-provoking observations on a range of marketing issues from one of th…

Drive profitability, productivity, and accountability To create extraordinary lives, we must learn to “unplug” from the constant barrage of …

Internationalization is a strategic issue for companies as it is today the central axis for the development of small and medium-sized enterp…

There are nine key reasons people fail at retirement—and they’re not what you think. Are you working to avoid these major retirement fails? …

The digital era’s new consumer demands a new approach to PR Inbound PR is the handbook that can transform your agency’s business. Today’s cu…

Buying for retail is a demanding and challenging job that requires a creative flair, a strong awareness of fashion trends, life trends as we…

Most marketing and branding books fall into one of two camps: either they are about leaders or they assume that brands can be managed by pro…

IF YOU’RE IN SALES, FEAR HAS COST YOU MILLIONS OF DOLLARS, AND THIS BOOK IS FOR YOU.Fear is the reason most salespeopledon’t like to pick up…

Drawing on more than twenty-five years experience consulting and training on project management in companies such as NCR, AT&T, and 3M, J. D…

Podcasting 101 for Training and Development Podcasting can help you revolutionize the way you deliver training. This groundbreaking book pro…

In principle the advanced, market-driven world in which we now live is fuelled by knowledge, information and transparency, but in practice t…

Praise for Internal Control Strategies A Mid to Small Business Guide «Internal Control Strategies is an excellent field guide for the implem…

This is the book executives have been waiting for. It is clear: With deep expertise but in nontechnical language, it describes what cybersec…

Three things can happen when establishing a product price. A price set too high is a lost sale that could have been profitable at a lower pr…