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Struggles amd Triumphs: or, Forty Years' Recollections of P.T. Barnum
“When the procession commenced its march amidst the roar of cannon, three cheers were given by several hundred citizens who did not join in the procession. The band of music continued to play a variety of national airs until their arrival in Bethel, (a distance of three miles,) when they struck up the beautiful and appropriate tune of ‘Home, Sweet Home!’ After giving three hearty cheers, the procession returned to Danbury. The utmost harmony and unanimity of feeling prevailed throughout the day, and we are happy to add that no accident occurred to mar the festivities of the occasion.”
My editorial career was one of continual contest. I however published the 160th number of The Herald of Freedom in Danbury, November 5, 1834, after which my brother-in-law, John W. Amerman, issued the paper for me at Norwalk till the following year, when the Herald was sold to Mr. George Taylor.
Meanwhile, I had taken Horace Fairchild into partnership in my mercantile business, in 1831, and I had sold out to him and to a Mr. Toucey, in 1833, they forming a partnership under the firm of Fairchild & Co. So far as I was concerned my store was not a success. Ordinary trade was too slow for me. I bought largely and in order to sell I was compelled to give extensive credits. Hence I had an accumulation of bad debts; and my old ledger presents a long series of accounts balanced by “death,” by “running away,” by “failing,” and by other similarly remunerative returns. I had expended money as freely as I had gained it, for I had already learned that I could make money rapidly and in large sums, when I set about it with a will, and hence I did not realize the worth of what I seemed to gain so readily. I looked forward to a future of saving when I should see the need of accumulation.
There was nothing more for me to do in Bethel; and in the winter of 1834-5, I removed my family to New York, where I hired a house in Hudson Street. I had no pecuniary resources, excepting such as might be derived from debts left for collection with my agent at Bethel, and I went to the metropolis literally to seek my fortune. I hoped to secure a situation in some mercantile house, not at a fixed salary, but so as to derive such portion of the profits as might be due to my individual tact, energy, and perseverance in the interests of the business. But I could find no such position; my resources began to fail; my family were in ill health; I must do something for a living; and so I acted as “drummer” to several concerns which allowed me a small commission on sales to customers of my introduction.
Every morning I used to look at the “wants” in the Sun for something that would suit me; and I had many a wildgoose chase in following up those “wants.” In some instances success depended upon my advancing from three hundred to five hundred dollars; in other cases a new patent life-pill, or a self-acting mouse trap was to make my fortune. An advertisement announcing “An immense speculation on a small capital! $10,000 easily made in one year!” turned out to be an offer of Professor Somebody at Scudder’s American Museum to sell a hydro-oxygen microscope, offered to me at two thousand dollars – one thousand in cash and the balance in sixty and ninety days, on good security, – and warranted to secure an independence after a short public exhibition through the country. If I had the desire to undertake this exhibition and experiment, I had not the capital. Other and many similar temptations were extended, but none of them seemed to open the door of fortune to me.
The advertisement in the Sun, of Mr. William Niblo, of Niblo’s Garden, for a barkeeper first brought me in contact with that gentlemanly and justly-popular proprietor. He wanted a well-recommended, well-behaved, trustworthy man to fill a vacant situation, but as he wished him to bind himself to remain three years, I, who was only seeking the means of temporary support, was precluded from accepting the position.
Nor did all my efforts secure a situation for me during the whole winter; but, in the spring, I received several hundred dollars from my agent in Bethel, and finding no better business, May 1, 1835, I opened a small private boarding-house at No. 52 Frankfort Street. We soon had a very good run of custom from our Connecticut acquaintances who had occasion to visit New York, and as this business did not sufficiently occupy my time, I bought an interest with Mr. John Moody in a grocery store, No. 156 South Street.
Although the years of manhood brought cares, anxieties, and struggles for a livelihood, they did not change my nature and the jocose element was still an essential ingredient of my being. I loved fun, practical fun, for itself and for the enjoyment which it brought. During the year, I occasionally visited Bridgeport where I almost always found at the hotel a noted joker, named Darrow, who spared neither friend nor foe in his tricks. He was the life of the bar-room and would always try to entrap some stranger in a bet and so win a treat for the company. He made several ineffectual attempts upon me, and at last, one evening, Darrow, who stuttered, made a final trial as follows: “Come, Barnum, I’ll make you another proposition; I’ll bet you hain’t got a whole shirt on your back.” The catch consists in the fact that generally only one-half of that convenient garment is on the back; but I had anticipated the proposition – in fact I had induced a friend, Mr. Hough, to put Darrow up to the trick, – and had folded a shirt nicely upon my back, securing it there with my suspenders. The bar-room was crowded with customers who thought that if I made the bet I should be nicely caught, and I made pretence of playing off and at the same time stimulated Darrow to press the bet by saying:
“That is a foolish bet to make; I am sure my shirt is whole because it is nearly new; but I don’t like to bet on such a subject.”
“A good reason why,” said Darrow, in great glee; “it’s ragged. Come, I’ll bet you a treat for the whole company you hain’t got a whole shirt on your b-b-b-back!”
“I’ll bet my shirt is cleaner than yours,” I replied.
“That’s nothing to do w-w-with the case; it’s ragged, and y-y-you know it.”
“I know it is not,” I replied, with pretended anger, which caused the crowd to laugh heartily.
“You poor ragged f-f-fellow, come down here from D-D-Danbury, I’m sorry for you,” said Darrow tantalizingly.
“You would not pay if you lost,” I remarked.
“Here’s f-f-five dollars I’ll put in Captain Hinman’s (the landlord’s) hands. Now b-b-bet if you dare, you ragged c-c-creature, you.”
I put five dollars in Captain Hinman’s hands, and told him to treat the company from it if I lost the bet.
“Remember,” said Darrow, “I b-b-bet you hain’t got a whole shirt on your b-b-back!”
“All right,” said I, taking off my coat and commencing to unbutton my vest. The whole company, feeling sure that I was caught, began to laugh heartily. Old Darrow fairly danced with delight, and as I laid my coat on a chair he came running up in front of me, and slapping his hands together, exclaimed:
“You needn’t t-t-take off any more c-c-c-clothes, for if it ain’t all on your b-b-back, you’ve lost it.”
“If it is, I suppose you have!” I replied, pulling the whole shirt from off my back!
Such a shriek of laughter as burst forth from the crowd I scarcely ever heard, and certainly such a blank countenance as old Darrow exhibited it would be hard to conceive. Seeing that he was most incontinently “done for,” and perceiving that his neighbor Hough had helped to do it, he ran up to him in great anger, and shaking his fist in his face, exclaimed:
“H-H-Hough, you infernal r-r-rascal, to go against your own n-n-neighbor in favor of a D-D-Danbury man. I’ll pay you for that some time, you see if I d-d-don’t.”
All hands went up to the bar and drank with a hearty good will, for it was seldom that Darrow got taken in, and he was such an inveterate joker they liked to see him paid in his own coin. Never till the day of his death did he hear the last of the “whole shirt.”
CHAPTER V.
MY START AS A SHOWMAN
THE AMUSEMENT BUSINESS – DIFFERENT GRADES – CATERING FOR THE PUBLIC – MY CLAIMS, AIMS AND EFFORTS – JOICE HETH – APPARENT GENUINENESS OF HER VOUCHERS – BEGINNING LIFE AS A SHOWMAN – SUCCESS OF MY FIRST EXHIBITION – SECOND STEP IN THE SHOW LINE – SIGNOR VIVALLA – MY FIRST APPEARANCE ON ANY STAGE – AT WASHINGTON – ANNE ROYALL – STIMULATING THE PUBLIC – CONTESTS BETWEEN VIVALLA AND ROBERTS – EXCITEMENT AT FEVER HEAT – CONNECTING MYSELF WITH A CIRCUS – BREAD AND BUTTER DINNER FOR THE WHOLE COMPANY – NARROW ESCAPE FROM SUFFOCATION – LECTURING AN ABUSIVE CLERGYMAN – AARON TURNER – A TERRIBLE PRACTICAL JOKE – I AM REPRESENTED TO BE A MURDERER – RAILS AND LYNCH LAW – NOVEL MEANS FOR SECURING NOTORIETY.
BY this time it was clear to my mind that my proper position in this busy world was not yet reached. I had displayed the faculty of getting money, as well as getting rid of it; but the business for which I was destined, and, I believe, made, had not yet come to me; or rather, I had not found that I was to cater for that insatiate want of human nature – the love of amusement; that I was to make a sensation on two continents; and that fame and fortune awaited me so soon as I should appear before the public in the character of a showman. These things I had not foreseen. I did not seek the position or the character. The business finally came in my way; I fell into the occupation, and far beyond any of my predecessors on this continent, I have succeeded.
The show business has all phases and grades of dignity, from the exhibition of a monkey to the exposition of that highest art in music or the drama, which entrances empires and secures for the gifted artist a world-wide fame which princes well might envy. Such art is merchantable, and so with the whole range of amusements, from the highest to the lowest. The old word “trade” as it applies to buying cheap and selling at a profit, is as manifest here as it is in the dealings at a street-comer stand or in Stewart’s store covering a whole square. This is a trading world, and men, women and children, who cannot live on gravity alone, need something to satisfy their gayer, lighter moods and hours, and he who ministers to this want is in a business established by the Author of our nature. If he worthily fulfils his mission, and amuses without corrupting, he need never feel that he has lived in vain.
Whether I may claim a pre-eminence of grandeur in my career as a dispenser of entertainment for mankind, I may not say. I have sometimes been weak enough to think so, but let others judge; and whether I may assume that on the whole, I have sought to make amusement harmless, and have succeeded to a very great degree, in eliminating from public entertainments certain corruptions which have made so many theatrical “sensations” positively shameful, may safely be left, I think, to the thousands upon thousands who have known me and the character of my amusement so long and so well.
But I shall by no means claim entire faultlessness in my history as a showman. I confess that I have not always been strong enough to rise out of the exceptional ways which characterize the art of amusing – not more, however, than any other art of trade. When, in beginning business under my own name in Bethel, in 1831, I advertised that I would sell goods “25 per cent cheaper” than any of my neighbors, I was guilty of a trick of trade, but so common a trick, that very few who saw my promise were struck with a sense of any particular enormity therein, while, doubtless, a good many, who claim to be specially exemplary, thought they were reading one of their own advertisements. And in the show business I was never guilty of a greater sin than this against truthfulness and fair dealing.
The least deserving of all my efforts in the show line was the one which introduced me to the business; a scheme in no sense of my own devising; one which had been sometime before the public and which had so many vouchers for its genuineness that at the time of taking possession of it I honestly believed it to be genuine; something, too, which, as I have said, I did not seek, but which by accident came in my way and seemed almost to compel my agency – such was the “Joice Heth” exhibition which first brought me forward as a showman.
In the summer of 1835, Mr. Coley Bartram, of Reading, Connecticut, informed me that he had owned an interest in a remarkable negro woman whom he believed to be one hundred and sixty-one years old, and whom he also believed to have been the nurse of General Washington. He then showed me a copy of the following advertisement in the Pennsylvania Inquirer, of July 15, 1835:
Curiosity. – The citizens of Philadelphia and its vicinity have an opportunity of witnessing at the Masonic Hall, one of the greatest natural curiosities ever witnessed, viz: Joyce Heth, a negress, aged 161 years, who formerly belonged to the father of General Washington. She has been a member of the Baptist Church one hundred and sixteen years, and can rehearse many hymns, and sing them according to former custom. She was born near the old Potomac River in Virginia, and has for ninety or one hundred years lived in Paris, Kentucky, with the Bowling family.
All who have seen this extraordinary woman are satisfied of the truth of the account of her age. The evidence of the Bowling family, which is respectable, is strong, but the original bill of sale of Augustine Washington, in his own handwriting, and other evidences which the proprietor has in his possession, will satisfy even the most incredulous.
A lady will attend at the hall during the afternoon and evening for the accommodation of those ladies who may call.
Mr. Bartram further stated that he had sold out his interest to his partner, R. W. Lindsay, of Jefferson County, Kentucky, who was then exhibiting Joice Heth in Philadelphia, but was anxious to sell out and go home – the alleged reason being that he had very little tact as a showman. As the New York papers had also contained some account of Joice Heth, I went on to Philadelphia to see Mr. Lindsay and his exhibition.
Joice Heth was certainly a remarkable curiosity, and she looked as if she might have been far older than her age as advertised. She was apparently in good health and spirits, but from age or disease, or both, was unable to change her position; she could move one arm at will, but her lower limbs could not be straightened; her left arm lay across her breast and she could not remove it; the fingers of her left hand were drawn down so as nearly to close it, and were fixed; the nails on that hand were almost four inches long and extended above her wrist; the nails on her large toes had grown to the thickness of a quarter of an inch; her head was covered with a thick bush of grey hair; but she was toothless and totally blind and her eyes had sunk so deeply in the sockets as to have disappeared altogether.
Nevertheless she was pert and sociable, and would talk as long as people would converse with her. She was quite garrulous about her protege “dear little George,” at whose birth she declared she was present, having been at the time a slave of Elizabeth Atwood, a half-sister of Augustine Washington, the father of George Washington. As nurse she put the first clothes on the infant and she claimed to have “raised him.” She professed to be a member of the Baptist church, talking much in her way on religious subjects, and she sang a variety of ancient hymns.
In proof of her extraordinary age and pretensions, Mr. Lindsay exhibited a bill of sale, dated February 5, 1727, from Augustine Washington, County of Westmoreland, Virginia, to Elizabeth Atwood, a half-sister and neighbor of Mr. Washington, conveying “one negro woman, named Joice Heth, aged fifty-four years, for and in consideration of the sum of thirty-three pounds lawful money of Virginia.” It was further claimed that as she had long been a nurse in the Washington family she was called in at the birth of George and clothed the new-born infant. The evidence seemed authentic and in answer to the inquiry why so remarkable a discovery had not been made before, a satisfactory explanation was given in the statement that she had been carried from Virginia to Kentucky, had been on the plantation of John S. Bowling so long that no one knew or cared how old she was, and only recently the accidental discovery by Mr. Bowling’s son of the old bill of sale in the Record Office in Virginia had led to the identification of this negro woman as “the nurse of Washington.”
Everything seemed so straightforward that I was anxious to become proprietor of this novel exhibition, which was offered to me at one thousand dollars, though the price first demanded was three thousand. I had five hundred dollars, borrowed five hundred dollars more, sold out my interest in the grocery business to my partner, and began life as a showman. At the outset of my career I saw that everything depended upon getting people to think, and talk, and become curious and excited over and about the “rare spectacle.” Accordingly, posters, transparencies, advertisements, newspaper paragraphs – all calculated to extort attention – were employed, regardless of expense. My exhibition rooms in New York, Boston, Philadelphia, Albany and in other large and small cities, were continually thronged and much money was made. In the following February, Joice Heth died, literally of old age, and her remains received a respectable burial in the town of Bethel.
At a post-mortem examination of Joice Heth by Dr. David L. Rogers, in the presence of some medical students, it was thought that the absence of ossification indicated considerably less age than had been assumed for her; but the doctors disagreed, and this “dark subject” will probably always continue to be shrouded in mystery.
I had at last found my true vocation. Indeed, soon after I began to exhibit Joice Heth, I had entrusted her to an agent and had entered upon my second step in the show line. The next venture, whatever it may have been in other respects, had the merit of being, in every essential, unmistakably genuine. I engaged from the Albany Museum an Italian who called himself “Signor Antonio” and who performed certain remarkable feats of balancing, stilt-walking, plate-spinning, etc. He had gone from England to Canada, and thence to Albany, and had performed in other American cities. I made terms with him for one year to exhibit anywhere in the United States at twelve dollars a week and expenses, and induced him to change his stage name to “Signor Vivalla.” I then wrote a notice of his wonderful qualities and performances, printed it in one of the Albany papers as news, sent copies to the theatrical managers in New York and in other cities, and went with Vivalla to the metropolis.
Manager William Dinneford, of the Franklin Theatre, had seen so many performances of the kind that he declined to engage my “eminent Italian artist”; but I persuaded him to try Vivalla one night for nothing and by the potent aid of printer’s ink the house was crammed. I appeared as a supernumerary to assist Vivalla in arranging his plates and other “properties”; and to hand him his gun to fire while he was hopping on one stilt ten feet high. This was “my first appearance on any stage.” The applause which followed Vivalla’s feats was tremendous, and Manager Dinneford was so delighted that he engaged him for the remainder of the week at fifty dollars. At the close of the performance, in response to a call from the house, I made a speech for Vivalla, thanking the audience for their appreciation and announcing a repetition of the exhibition every evening during the week.
Vivalla remained a second week at the Franklin Theatre, for which I received $150. I realized the same sum for a week in Boston. We then went to Washington to fulfil an engagement which was far from successful, since my remuneration depended upon the receipts, and it snowed continually during the week. I was a loser to such an extent that I had not funds enough to return to Philadelphia. I pawned my watch and chain for thirty-five dollars, when fortunately Manager Wemyss arrived on Saturday morning and loaned me the money to redeem my property.
As this was my first visit to Washington I was much interested in visiting the capitol and other public buildings. I also satisfied my curiosity in seeing Clay, Calhoun, Benton, John Quincy Adams, Richard M. Johnson, Polk, and other leading statesmen of the time. I was also greatly gratified in calling upon Anne Royall, author of the Black Book, publisher of a little paper called “Paul Pry,” and quite a celebrated personage in her day. I had exchanged The Herald of Freedom with her journal and she strongly sympathized with me in my persecutions. She was delighted to see me and although she was the most garrulous old woman I ever saw, I passed a very amusing and pleasant time with her. Before leaving her, I manifested my showman propensity by trying to hire her to give a dozen or more lectures on “Government,” in the Atlantic cities, but I could not engage her at any price, although I am sure the speculation would have been a very profitable one. I never saw this eccentric woman again; she died at a very advanced age, October 1, 1854, at her residence in Washington.
I went with Vivalla to Philadelphia and opened at the Walnut Street Theatre. Though his performances were very meritorious and were well received, theatricals were dull and houses were slim. It was evident that something must be done to stimulate the public.
And now that instinct – I think it must be – which can arouse a community and make it patronize, provided the article offered is worthy of patronage – an instinct which served me strangely in later years, astonishing the public and surprising me, came to my relief, and the help, curiously enough, appeared in the shape of an emphatic hiss from the pit!
This hiss, I discovered, came from one Roberts, a circus performer, and I had an interview with him. He was a professional balancer and juggler, who boasted that he could do all Vivalla had done and something more. I at once published a card in Vivalla’s name, offering $1000 to any one who would publicly perform Vivalla’s feats at such place as should be designated, and Roberts issued a counter card, accepting the offer. I then contracted with Mr. Warren, treasurer of the Walnut St. Theatre, for one-third of the proceeds, if I should bring the receipts up to $400 a night – an agreement he could well afford to make as his receipts the night before had been but seventy-five dollars. From him I went to Roberts, who seemed disposed to “back down,” but I told him I should not insist upon the terms of his published card, and asked him if he was under any engagement? Learning that he was not, I offered him thirty dollars to perform under my direction one night at the Walnut, and he accepted. A great trial of skill between Roberts and Vivalla was duly announced by posters and through the press. Meanwhile, they rehearsed privately to see what tricks each could perform, and the “business” was completely arranged.
Public excitement was at fever heat, and on the night of the trial the pit and upper boxes were crowded to the full; indeed sales of tickets to these localities were soon stopped, for there were no seats to sell. The “contest” between the performers, was eager and each had his party in the house. So far as I could learn, no one complained that he did not get all he paid for on that occasion. I engaged Roberts for a month and his subsequent “contests” with Vivalla amused the public and put money in my purse.
Vivalla continued to perform for me in various places, including Peale’s Museum, in New York, and I took him to different towns in Connecticut and in New Jersey, with poor success sometimes, as frequently the expenses exceeded the receipts.
In April, 1836, I connected myself with Aaron Turner’s travelling circus company as ticket-seller, secretary and treasurer, at thirty dollars a month and one-fifth of the entire profits, while Vivalla was to receive a salary of fifty dollars. As I was already paying him eighty dollars a month, our joint salaries reimbursed me and left me the chance of twenty per cent of the net receipts. We started from Danbury for West Springfield, Massachusetts, April 26th, and on the first day, instead of halting to dine, as I expected, Mr. Turner regaled the whole company with three loaves of rye bread and a pound of butter, bought at a farm house at a cost of fifty cents, and, after watering the horses, we went on our way.