Shows how managers can structure their activities and investment base to obtain the highest possible ROI. * Examines essential concepts of ROI, including the advantages of using certain techniques and the limitations associated with them. * Shows how to calculate and use EVA, MVA and other residual measures. * Suggests procedures to evaluate ROIT and other high-tech investment options. * Written in a user-friendly style with many real-world examples and best practices. 

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Essentials of Corporate Performance Measurement