Praise for Marketing to the Social Web «Weber understands that the world is going digital and that competitive advantage will accrue to those who understand the transformation. CEO...
Taking Brand Initiative offers a revolutionary approach to corporate branding that looks beyond the marketing value of brands company-to-customer and the HR significance of brands...
For the past three decades, we have been steadily creating an extreme 'time-crunch economy' that has affected jobs, portfolios, businesses and lives. But the 'time-crunch economy'...
Distinguished governance experts offer cures for what ails our boards of directors In light of corporate malfeasance in recent years, the governance of corporations has been receiv...
A behind-the-scenes look at the most lucrative discipline within biotechnology Bioinformatics represents a new area of opportunity for investors and industry participants. Companie...
Activist hedge fund managers represent a small part of the $1.5 trillion hedge fund industry, but their approach is causing a stir among traditional managers and the investment com...
EconoPower will provide you with a firm understanding of the influence of modern economics and how it can be used to improve the world we live in. It offers practical advice on num...
In a compelling business fable, The Myth of Multitasking confronts a popular idea that has come to define our hectic, work-a-day world. This simple yet powerful book shows clearly...
One of Amazon.com's Best Books of 2007 Top 10 Editor's Picks: Finance and Investing The hedge fund industry's top managers have a penchant for high returns and low profiles. The co...
Combining the rational, logical instincts of the left brain with the passionate and artful skills of the right brain, this book offers a leadership approach that is both highly eff...